How to Break the Dilemma of the Short Operation Period in Water Parks?
Every summer,all water parks are full of visitors. According to "2016 summer water play report" based on the platform big data from www.Lvmamam.com, it shows that the number of daily average visitors in large domestic water park scenic spots has been soaring dramatically and has a 200% increase over the previous year. Although water parks gain great popularity among visitors in summer,they also have fatal weaknesses-- summer prevalence and short operation period. From the end of summer to the beginning of the coming April, visitors are far and between, even to a total absence of visitors. The outdoor projects in northern China, in particular, merely last 70 days in operation period, which brings a series of resultant problems: staff loss, waste of land resources and extension of recycle period.So how to resolve these problems? In fact, it’s very simple to resolve these problems if the following two points are followed.
1.Investors should take it into account when designing water park plans that more comprehensive and diversified projects can be made instead of single-styled ones in order to make full use of the local special resources as the domestic tourism projects providing a set of services including hot springs, water parks, skiing, hotels, restaurants and shopping. More winter projects can be applied in water parks with water play as the only orientation. Foe example, they can provide water entertainment service in summer and skating, performing activity and thematic light exhibition in winter.
2. Most water park equipment in domestic water parks is indeed the same, which is the national condition we have to face. Therefore,water parks investors should have full understanding and analysis on the local competitors and manage to differentiate their parks in the theme and types of water park equipment.In addition, each project should own their unique characteristics and special elements that cannot be duplicated. Moreover, more innovations should be encouraged in terms of water park equipment, operation management and service concepts, which is the crucial point in the water park operation.
- July 6, 2017Determine the nature and theme of the planning project (style). And do not blindly play the concept, because consumers want to make personal experience, as long as the main theme and style of thinking...view
- October 20, 2017With the rapid development of Internet, more and more customers have begun to understand the price of water park equipment through online channels. But we found that the clients who came to the consul...view
- October 31, 2017At present, the water park market can be described as "ice and snow". "Fire", the water park industry was at a stage of rapid growth, and even the existence of the size of enterprises swarmed the situ...view
- November 20, 2017Most children and some adults like to visit a water park to cool down during the hot summer months. The manager is someone who the staff looks to for guidance. It takes a strong manager and people per...view
- March 30, 2018With the rapid development in recent years, the water park project, the main domestic city has built a water park, a total investment of the country has built more than 50 million yuan in large and me...view
- January 15, 2018There is a lot of water park equipment manufacturers in the market, when the investors are planing for a water amusement park, to choose water park equipment make them feel comfused. Here Haisan will ...view