Guangzhou Haisan Amusement  Technology Co., Ltd.

How to build a brand for your water park equipment

How to build a brand for your water park equipment

Branding is the guarantee for the long-term development of water park equipment. Water parks should focus on branding. Creating water park brands is beneficial to the formation of a series of industries, forming a series of service areas around the water park.

(1) Service brand
Improve the quality of service in the park, including the quality of staff services and improve service facilities. The high-quality service enables visitors to feel the unique humanization and personalized service of the park, which makes the visitors' minds touched, so that the water park can form a tall image in the hearts of tourists and ensure the stability of the number of tourists. For example, Disney's famous "six-in-one" management model. The so-called "six-member integration" is to let all service personnel have the awareness of security officers, waiters, tour guides, administrators, promoters and sanitation guards, so that each employee has the role consciousness of the master and give full play to each of his own Potential.
The domestic water park can learn from the international advanced experience and create a service brand that conforms to China's actual national conditions and characteristics.

(2) Management brand
The key to the success of a business is that management plays a vital role. Cultivating and selecting professional management talents, formulating and perfecting professional management systems, and even creating a unique management brand is the only way for the development of water parks in China.

(3) Social brand
Each enterprise creates its economic value while also taking into account its own social and environmental values.

(4) Industry brand
With the acceleration of the process of social openness and the deepening of the integration of global economic cooperation, tourists' curiosity and curiosity about foreign culture will become stronger and stronger, and the culture of cross-regional space will become the dominant direction of the theme of water park selection. The Disney brand has been able to wipe the world in less than a century. It is undeniable that people yearn for American culture. The Chinese nation with its origin culture has been eagerly understood by the outside world since ancient times. With this opportunity, we can shape our own industry brands, let our water parks go out of China, go to the world, and let the world know more about a fresh and authentic China.

water park equipment
water park equipment from HAISAN

Related News
  • How to do the marketing of Water Park from HAISAN water slide company Part 2

    How to do the marketing of Water Park from HAISAN water slide company Part 2

    March 5, 2019In the current marketing, activity planning is regarded as a powerful tool in the implementation of marketing. Because of its short business cycle, rigid consumption, short-term consumption, instant consumption, individual play and other characteristics,view
  • Basic knowledge of water park

    Basic knowledge of water park

    January 3, 2020Basic knowledge of water park 1. Water park concept and classification: 1. Water park concept: Water park is a kind of theme park. It has the characteristics of large tourist carrying capacity, wide playable age range, and high revisit rate.view
  • How to improve the operating atmosphere and performance of water park equipment?

    How to improve the operating atmosphere and performance of water park equipment?

    September 27, 2019The theme of water park and the construction of water park in color mode must be integrated into the modeling of theme image. Water park can add sculptures of theme pictures or water park equipment or small movements of theme characters. Water amusement pview
  • Several Breakthroughs in the Management of Water Park Equipment

    Several Breakthroughs in the Management of Water Park Equipment

    May 10, 2019Breakthrough point 1: Theme packaging. In the future, the competition of water park equipment must be the competition of theme culture. Theme packaging is always a sharp weapon in the market competition.view
  • Hasan Group Travel 2017

    Hasan Group Travel 2017

    January 15, 2018In 2017, the staff tourism (first batch) of Haisan was successfully concluded.In order to express its appreciation to the staff unremitting efforts for the company development, and enrich employees' c...view
  • Grand Opening-Harbin Beautiful Island water park

    Grand Opening-Harbin Beautiful Island water park

    September 7, 2017Beautiful Island Water park Address: Southern China City, A Cheng District, HarbinArea: 600 acresOpened In June 2017Opening Ceremony of Beautiful Island Water ParkBeautiful Island Water Park just open...view
  • TEL:+8613060807164​
  • FAX:+86-20-23889566
  • ADDRESS:12th floor,23 Headquarters Center, Tianjin High-Tech Industrial Plaza, Panyu District, Guangzhou City, China
Online Servicetq_online