close
+86 13509963615
info@gzhaisan.com
Search
Guangzhou Haisan Amusement Technology Co., Ltd.

how to make water park marketing from HAISAN water park builder

how to make water park marketing from HAISAN water park builder

Water park is the first choice for urban people to spend their holidays and leisure. According to statistics, there are more than 1,000 water park projects under construction or built in China. The competitive environment is becoming increasingly fierce. In order to gain competitive advantage in many water park projects, good marketing means and methods are needed from HAISAN water park builder.

1. Find the market positioning and unique selling points

The market orientation and unique selling point of water park determine its consumer group, so it is necessary to think about it in the investment strategy of the project. If the preliminary planning and positioning work is not done well, it will be very difficult to "remedy" later, so good investment planning and planning design are very important.

2. Make a Good Pricing System for Products

Through the comprehensive analysis of the location advantage, traffic environment, population density, consumption level and the homogeneous competitive products around the project, the price system in line with the project is formulated.

3. Do a good job in brand communication of Water Park

The management of water park belongs to the service industry. Word of mouth in the service industry is very important, exaggeration can be said to be the lifeblood. How to spread good word-of-mouth widely and let the public know it?

(1) Through New Media

Through self-media, mobile social networking sites, that is, network promotion, such as popular micro-mail, circle of friends, micro-blog, QQ group, paste bar, Baidu Knows, and other community communication, and combined with some well-known portals and forums, blogs to report and disseminate.

(2) Disseminating events by creating media events

The main purpose is to invite some influential stars or hold various water sports competitions, so that the water park can attract the attention of the media, and to report these events on TV or newspapers or the Internet, so as to attract more people's attention, so as to improve the popularity and exposure of the water park.

(3) Promotion through advertising

Advertising in some crowded places such as shopping malls, buses, elevators and so on, so as to let as many people as possible know your water park.

4. Developing suitable marketing channels for water park

To promote the marketing of water park, we should cooperate with the travel agencies of the tourist origin, with the local units and enterprises in the radiated areas of the market, give them certain conveniences and preferences, let them have the desire to play, and also through the network B2C platform (Tianmao, Taobao, Ctrip, beauty troupe) and some powerful group purchases. Businessmen cooperate to promote their products and services.

5. Grasp the Market Trend and Define the Product Direction

The operation of any water park needs to rely on the market. The project without market support is the castle in the air. By investigating and analyzing the consumption of homogeneous products in a certain area, the characteristics of market demand are summarized, and the most popular experience of tourists in the market is defined.

water park builder
water park builder from HAISAN

Related News
  • Basic knowledge of water park

    Basic knowledge of water park

    January 3, 2020Basic knowledge of water park 1. Water park concept and classification: 1. Water park concept: Water park is a kind of theme park. It has the characteristics of large tourist carrying capacity, wide playable age range, and high revisit rate.view
  • Preparasion tips before making water park equipment

    Preparasion tips before making water park equipment

    March 7, 2019Before we make water park, we should ask some questions. Is the project site suitable for water park equipment? How large-scale water park is built? What kind of water park should be built? All these problems need to be considered in the planning and posiview
  • The Function of Tourism Scenic Spot Water Park Under Dimensions of Competitive

    The Function of Tourism Scenic Spot Water Park Under Dimensions of Competitive

    July 7, 2017Water park equipment supplier--- Guangzhou Haisan Entertainment Technology Co.,Ltd. believes that in the increasingly intense competition, water park in tourism scenic spot has the following three fun...view
  • The key to choose water park equipment

    The key to choose water park equipment

    July 18, 2019With the fact that water parks have gradually become the mainstream of summer entertainment in China, many investors have seen business opportunities and have joined the industry. But investors will have a question, how to choose a water park equipment thview
  • Scenical World in Khao Yai Thailand by HAISAN water park manufacturer

    Scenical World in Khao Yai Thailand by HAISAN water park manufacturer

    July 7, 2017HAISAN water park manufacturer's big project in Thailand. Scenical World in Khao Yai ThailandAddress: 777 Thanarat Road, Moo See, Pakchong, Amphoe Pak Chong Opening Hours: 10:00 - 18:00 Tel: +66 (0)44 004 888Scenical World Khao Yai is the largest themedview
  • The Water Park Equipment is the Key to Run A Popular Park

    The Water Park Equipment is the Key to Run A Popular Park

    July 7, 2017Every summer, people have to go out of the house, toward their hearts of summer resort - water park. However, in recent years, the water park expands very fast and the competition is also fierce, wini...view
Online Servicetq_online